Chris Loftus

Chris Loftus joined Northern Lights Gaming as Commercial Director in April 2025, bringing with him over 17 years of experience in the gaming industry. His career began at Inspired Entertainment, where he spent a decade as Head of Content Operations, working across both the retail and online sectors. Following that, Chris moved into a Commercial Director role at 1×2 Network, a leading Studio and Aggregation platform where he learned from some of the industry’s most talented professionals. He later joined Playnetic, a fast-growing game studio, as Sales Director, further expanding his expertise in commercial strategy and business development.

Now part of the Northern Lights team, Chris brings his seasoned insight and energetic approach to a company with both a strong legacy and ambitious plans. He’s passionate about helping take Northern Lights’ content to new heights, working alongside a creative and talented team that continues to push the boundaries of slot game entertainment.

When asked to name a favourite Northern Lights title, Chris points to the upcoming ClusterBuck title, a game he describes as seriously fun and a fresh take that’s sure to resonate with players.

Outside of work, Chris is a football fanatic with a love for travel, and an “incurable addiction” to motorbikes. Combine all three, and he’s in his element.